Book a Production

Usage rights are defined according to the purpose and scope of each project. For most H.J.C.A. projects, the rights required for the agreed use of the finished work are included in the project price.

The project price includes the right to publish and use the finished work through the channels, for the purpose and within the scope agreed before production begins. No separate licensing fee is charged for this agreed use.

Included in the project price

Video projects · €600–€5,000+

Normal commercial use of the finished video is included in the agreed project price. Usage can include websites, social media channels, digital platforms, presentations, brand communications and advertising included in the agreed scope.

You do not need to purchase the creative concept, character or underlying intellectual property simply to use the finished video for its agreed purpose.

If the video requires an original character, screenplay, music or sound design, the necessary creative development is included in the video production price. These elements can be used as part of the delivered video and its agreed usage.

Defined according to the project

Campaigns and standalone creative assets

Projects involving broader campaign distribution, standalone characters, concepts, screenplays, original music, large-scale production or international use may require more specifically defined rights.

The required usage is confirmed before production and included in the quotation. If broader licensing, exclusivity or other special rights are needed, they are discussed and priced transparently in advance.

Enterprise & IP · €30,000+

Long-term intellectual property

Enterprise projects may include long-term licensing, international rights, exclusivity, reusable character or brand systems, merchandising rights, recurring formats, story worlds or intellectual property ownership.

These rights are structured and priced individually. Where ownership or transfer of intellectual property is required, it is expressly defined in the Enterprise agreement.

When can additional rights costs apply?

• Use substantially beyond the original agreement
• Independent reuse of a character or creative asset
• Third-party licensing
• Exclusivity or category exclusivity
• Merchandising or product rights
• Full intellectual property ownership

All usage rights and any licensing fees relating to the original project and agreed use are defined and agreed in writing before production begins. When the finished work is used in accordance with the agreed contract, the client will not be charged any new or unexpected licensing fees after the project has been completed. Additional costs may arise only if the client later wishes to extend the use beyond the scope of the original agreement. Any such extension of usage rights and related additional costs will always be negotiated and agreed separately before the extended use begins.

Unless expressly agreed otherwise in writing, ownership of H.J.C.A.’s underlying intellectual property, creative systems, reusable concepts, characters, formats, methods and other pre-existing or independently reusable creative assets is not transferred merely through the commissioning or payment of a project.